Thursday, October 8, 2009
Fund Raising for a Good Cause
Now that the school year is back on track, their attention turns to fundraising. All schools need to meet the demands of raising money but unfortunately, it often means selling stuff that people don't want. From gift wrap to coupon books to chocolate bars, families and the neighbors spend a lot of money supporting their schools, the traditional way. Insert Koru Fundraising, where they are looking to transform the fundraising industry.
The company has taken a deep look into how to genuinely better the fundraising industry and here are a few things that they found
- From resource extraction, production, distribution, consumption and disposal, much of the goods sold are so wasteful to our planet. Each product sold by Koru is analyzed for its green factors. For example, 70% of goods sold are made in North America.
- Buy buying stuff that is unhealthy (insert chocolate bars), we doing a big disservice to our children, who often consume many of those chocolate bars. Koru focuses on selling consumables that are only deemed organic and in no way selling anything that can be considered toxic to families whatsoever.
- By selling things that people don't want to make a buck, we are teaching a poor lesson to our children. Koru focuses on a comprehensive educational program, provided free of charge to groups, by the animation studio Planet Bonehead. Its one thing to teach students about the environment, its even better to do something about it.
- Charity is long lost in fundraising. Koru Fundraising is a member of One Percent for the Planet and allows groups to choose where Koru's sales will go towards and encourage them to give back as well.
- Products are often overpriced. By offering products at or below retail, products not over $20, Koru helps groups follow the number one business rule, "keep your customers happy"
Its nice to someone out there is making a step in the right direction.
For more information go to korufundraising.com or email email@example.com